Julian Knight, the chairman of Parliament’s Digital, Culture, Media and Sport select committee, warned that if online fake news was not tackled it could affect the take-up of an eventual coronavirus vaccine, causing “very great harm to society”.
Mr Knight said he wanted to see Ofcom named as the new online regulator and given powers to fine or even prosecute social media companies, as well as the resources to investigate the secretive algorithms tech companies use to determine what their users see.
His comments came as the culture committee released a report saying the
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Google has its sights fixed on upending social video shopping through a research project called Shoploop.
The tech giant describes Shoploop as a new mobile web platform for “discovering, evaluating and buying products, all in one place,” according to its blog.
The platform is built to entertain and entice consumers quickly using short videos of less than 90 seconds, with clips coming from influencers, publishers or e-tailers. Examples cited by the company tend to converge around beauty — including at-home nail stickers, ways to revive second-day hair and finding a full-coverage concealer — but of course, the platform could cover apparel, accessories or other items.
As a social commerce effort, the videos are shot in portrait mode, of course, and Shoploop users can follow accounts and share the clips with friends. More importantly, interested users can save listings or go directly to the
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